{"product_id":"the-starter-edit","title":"The Starter Edit (Free)","description":"\u003cp\u003e\u003cstrong\u003eLaunch a product business in 30 days, without being on camera.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThe Starter Edit is the free 30 day checklist from a founder who built a warehouse backed ecommerce brand over 10 years, without ever becoming the face of it.\u003c\/p\u003e\u003cp\u003eFour weeks, one focused move per week:\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeek 1: Decide and Validate.\u003c\/strong\u003e Pick your product lane with evidence instead of hope: the 3 question demand check.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeek 2: Set Up the Minimum.\u003c\/strong\u003e The only 5 tools you actually need (most free), where to sell (Shopify vs Etsy, honestly compared), and everything to skip.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeek 3: Get Findable.\u003c\/strong\u003e Pinterest setup, your 5 product photos with a phone, and listings written like search results.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWeek 4: First Sales Motion.\u003c\/strong\u003e Email capture, your welcome email, and an honest first promotion.\u003c\/p\u003e\u003cp\u003ePlus \u003cstrong\u003ethe founder's rules\u003c\/strong\u003e, 8 principles worth pinning to the fridge, and the insider details most courses charge for.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eInstant download. No spam. Just the edit: the parts worth your time, nothing else.\u003c\/em\u003e\u003c\/p\u003e","brand":"The Founders Edit","offers":[{"title":"Default Title","offer_id":49021174087915,"sku":"TFE-CHECKLIST-01","price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0840\/8141\/0283\/files\/TheStartedEdit_2dfcc2e3-b15f-4846-be40-2ebac353f8ce.png?v=1783459381","url":"https:\/\/thefoundersedit.com\/products\/the-starter-edit","provider":"The Founders Edit","version":"1.0","type":"link"}